Look, as a small business coach I really get this: EVERYONE is looking for the sales short cut. Every single business owner I know. Well, I have good news and bad news.
The bad news: There isn’t one.
The good news: The best method will always be a powerful network. ALWAYS. This is because it is high on relationship and involves people; so the know, like and trust factor is maximized and sales are easy and fast. You CAN DO THIS! It is wired into your DNA already.
It is also why I am so excited to invite you to watch our hour long, pitch-free masterclass below with none other than the founding father of modern networking – Dr. Ivan Misner. It is well worth your time to listen in!
Dr. Ivan Misner founded and manages the BNI organization – the leads group that now has 74,00 chapters on every populated continent in the world. He is going to teach you how to grow your own powerful network.
Now you may love or hate leads groups. I kinda do both. But you might find this true story below, my own first experience with BNI – very surprising.
A Surprising True Story About Leads Groups
People love Leads Groups because they meet often, start before the work day (often), the group becomes quite friendly and supportive, and you will get a lot of active business leads and business.
People hate them because they meet so often, sometimes really early in the morning so as not to intrude on the business day. And you will feel some pressure to pass leads to fellow members. Some people say they feel way too sales-y and weird.
I often get asked about my opinion on this. So, here is my actual experience of BNI, the world’ s best known Leads Group, no holds barred. You can decide for yourself.
The moral of the story is this…
You may not love a leads group but, you probably will love what is does for your business. As always, make sure your leads group contains at least 30% of your ideal clients. You should be able to sign them all up as clients within your first year.