Let’s face it. If you can’t sell your service, it is going to be hard to survive as a small business. This article shines a light on one of the most common reasons one-man businesses struggle to sell well. Solopreneurs will have to put an enormous amount of focus on building a client creating
Are You Selling Something People Actually Want?
A great farm story about “knowing your niche” from our favorite farming entrepreneur…. As a vegetable farmer, I know all about selling things people don’t want. One time, we had a big root vegetable surplus. My farm manager got on a kick of trying to convince people that what they wanted most in the world
It’s All About ME (uh, NOT if you are trying to sell effectively!)
There is an old and biblical adage that says, “Ask, and you will receive.” We as entrepreneurs are not exempt from this truth, but, unfortunately, we often act like we are. We seem to live under the assumption that the more we tell about ourselves, the more business we will get. The truth is, people