Look, as a small business coach I really get this: EVERYONE is looking for the sales short cut. Every single business owner I know. Well, I have good news and bad news. The bad news: There isn’t one. The good news: The best method will always be a powerful network. ALWAYS. This is because it
Niche-Sharpening Moves and When to Use Them
A niche is never really done. It evolves slowly over time. Ideally, it clarifies, gets sharper, follows market trends and is a living, breathing entity that moves with a healthy company. So there is always value in assessing if your niche is growing with you. Here are 6 smart niche moves to help you grow
The Most Basic Business Building Question Of All
I am going to get back to basics today. There is so much noise and energy given to all the hot business building strategies (You have heard them! Things like Facebook Ads, digital marketing, on-line launch formula, LinkedIn data mining etc.) It is easy for many newer entrepreneurs to forget a hugely important, very basic
Can’t Decide Between Two Niches
Today we’re going to address a problem that many early stage entrepreneurs run into, and that is the struggle to choose between a couple of viable niches. This is a serious concern because having a decent niche is the key to a successful business—if you don’t have a secure niche, nothing else in your
The Most Likely Cause of Poor Sales
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